I Can’t Believe It’s Not Butter
I created the User Experience, Interaction Design, and Visual Design for I Can’t Believe It’s Not Butter!’s featured campaign page which launched a giant rebrand update and new reformulation of ICBINB’s product.
Client:
I Can’t Believe It’s Not Butter!
Agency:
Story Worldwide
My Roles:
Visual Design
UI/UX
Interaction Design
Prototyping & Animation
User Experience
Information Architecture
Campaign Ideation
Interaction Prototype Animations
Slide Wireframes
Video Player Update
